Ketel 1 Signature Serves

Ketel 1 is a historic Dutch jenever brand with roots dating back to 1691. Crafted in the traditional copper pot stills of the Nolet family distillery, it combines centuries-old expertise with a smooth, refined taste. Known for its balanced blend of malt wine and botanicals, Ketel 1 honors its heritage while embracing modern cocktail culture.

Client
Ketel 1 Jenever

Services
Creation of Signature Serves & Visuals

What we've been asked to do

The brief was to create a collection of cocktail recipes that highlight the versatility and heritage of their jenever. The goal was to develop both simple, approachable drinks for consumers and more intricate, trend-forward serves for professionals.

The end result

We developed a series of signature serves that showcase the spirit’s unique character. The selection includes both easy-to-make cocktails for consumers and more complex creations for professionals, perfectly balancing accessibility with craftsmanship — all while staying on trend with current cocktail culture.

Want something just as cool?

We design bold, drink-forward campaigns that push boundaries and spark curiosity. From concept to execution, each idea is tailored to stand out and make an impact. We design bold, drink-forward campaigns that push boundaries and spark curiosity among everyone. From concept to execution, each idea is tailored to stand out and make an impact. We design bold, drink-forward campaigns that push boundaries.

Other things we’ve done